Saves Are The New Likes
What motivates you to keep posting on social media? Likes? Comments? Views? The delightful things we call ‘vanity metrics’? But they are just that – vanity. While your ego might benefit from bragging about your 10,000 followers, you can’t necessarily say that means...
If You’ve Got a Problem, Yo I’ll Solve It (How to Connect With Your Audience By Talking About Their Problems)
What’s the big problem here?? No, no, not your problem, your clients’ problem. When it comes to positioning your services or products to your target market you need to have a solid understanding of what problems they have and how your business offers the solution. ...
5 Networking Strategies to Boost Business This Summer
“No one does business in the summer.” How many times have you heard that one? Guess what. The world keeps spinning in the summer, which means people are still buying. Sure, things might be a little slow, but doesn’t that mean that people have more...
Why You Shouldn’t Panic When Instagram Goes Down (And It’s Not What You Think)
When that little circle just spins and spins, people tend to start freaking out. INSTAGRAM IS DOWN! FACEBOOK ISN’T WORKING!!!!! WHAT ARE WE GOING TO DO!?!?! Get on with business, that’s what. We love the online space. It’s kinda our jam. But you know what? It’s not...
3 Steps to Reset Your 2019 Goals
The first week of July has arrived and it’s something to celebrate!! We’re not just talking Canada Day and Independence Day for our friends south of us, but we’re talking about the fact that second half of the year is here. What does that mean? It’s a great time to...About D+D
Hey! I’m Julia Walsh. I head up the Define + Design Co. team.
The D+D Team and I believe that every entrepreneur and mom boss should be able to leverage their social media without the overwhelm. For the past 2+ years, D+D has been helping women entrepreneurs discover their brand voice, own their messages, and post where it’ll make the biggest impact.