Welcome to our last edition of the Friday Fives! In the New Year we will be changing our focus to be providing more of our own content around Brand and Social Media Management. For our last Friday Five we did a round up of our favourite 5 blog posts written by us this year.

What’s So Great About You?

READ THIS: http://bit.ly/2ESEHgy

You’re you. I’m me. We can both do things that other people can do. No big deal, right? Wrong. When it comes to making a compelling impression, you need to show how you can do what others can do differently. The first step in this process is identifying WHAT it is you do (and are offering) and WHY someone would want to choose you and your business over someone else.

Business Branding

READ THIS: http://bit.ly/2EMw06Q

We love to have the inside scoop. We love thinking that we know someone, that we can relate to someone, and that they can understand us. Marketing in 2018 is all about talking to the individual like you are talking to a best friend. It’s about being real, being transparent, and being someone likeable.

But how real is too real when it comes to business branding? When do you know where to draw the line? Do you show how much you struggle, or do you create a selective world that only shows the highlights reel?

How to Prioritize at Work

READ THIS: http://bit.ly/2ETzbus

Work, work, work. When work piles up it is easy to get bogged down. Getting caught up on the backlog of million things you feel you have to do can be quite daunting. Where do you even start? Sitting at your desk staring at the pile isn’t going to get you anywhere. Neither will taking aimless stabs of starting and stopping. Fortunately, you can approach your to-do with a simple prioritizing process.

Define What Success Means to You

READ THIS: http://bit.ly/2rYEkIQ

Connecting with our inner voice to clearly understand what success actually means to us takes patience, courage, and a willingness to shed social norms regarding success. It’s an exercise in identifying what we value, reflecting on what actions have made us feel good in the past, and stepping away from the comparison trap.

Strengthen That Brand

READ THIS: http://bit.ly/2RlGAby

A brand is merely a representation of what you are. Your professional branding is reflected in everything you do, regardless if you are actively managing it or not. If you are not managing it, you have no control over how people perceive you.

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